About Us Section
About Us: Information and link to additional information about Zapfire Communications.
Staff: A note about the experience and expertise of our team
Portfolio: Examples of our the work we do for our clients.
Glossary
Glossary: Definitions to familiar and some unfamiliar terms related to the Internet and computer technology.
Web Design Section
Web Design: An explanation or our web design services and proceedures.
Discovery: An explanation of the discovery phase of the web design process.
Content Development: An review of the importance of writing human focused yet SEO sensitive content for web sites.
Programming: An overview of the programming services available from Zapfire Communications.
Design: Information emphasizing the importance of good graphic design and page layout.
Search Engine Optimization: An article explaining the importance of properly implemented SEO.
Content Management Systems: An overview of the use of content management systems and how the can save time and money.
Search Engine Optimization Section
Search Engine Optimization: An explanation of the steps involved in implementing proper SEO.
Keywords: An article explaining the use of keywords and their importance in effective SEO.
Relevance: An overview of the research that goes into creating copy relevant to keywords and search engines.
Marketing: Information on the use of marketing campaigns that make a web site successful.
Analytics: A review of how data is used to tweek and strengthen any SEO campaign.
Branding Section
Branding: Information on what branding is and how it helps companies succeed.
Identity: An article stressing the importance of a company's idenitity and the proper ways to build it.
Brand Development: An explanation of how brand development is implemented and it's benefits for a company.
Logo Design: An article stressing the importance of good logo design and it's effect on a company's success.
Implementation: Information on how all the elements can be implemented to create a successful branding campaign.
Writing Section
Writing: An introduction to writing and it's importance in successful marketing and web design.
Creative: A brief article stressing the importance of good writing.
SEO: An explanation of the importance of good writing to search engine optimization.
Editing: Information on Zapfire's editing services and the importance of properly communicating to customers.
Consulting
Consulting: A listing of Zapfire's consulting services.
Internet: Information on how Zapfire can help companies utilize the web.
Marketing: An article on about Zapfire's marketing consulting services.
Information Technology: An explanation of how Zapfire can help a company utilize computer technology
Media: An overview of Zapfire's media consulting services.
Branding: A write-up on Zapfire's branding consulting services.
Strategic Planning: Information on how Zapfire helps company's with their strategic planning.